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Twitter Moments — Follow along with current events
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Great work, @justmadhu, @allidryer, @wwayneee, @blackmad, and the rest of the Twitter team. As I mentioned earlier in this thread, this feels more like Snapchat which I think is a good thing.
Moment's fullscreen, "slideshow-like" presentation is almost the antithesis of what Twitter started as: a scannable, text-only feed of 140 characters. How did you decide on this presentation vs. something more condensed?
Bold move. Twitter and Snapchat continue to converge. Moment's full bleed presentation of timely events is a lot like Snapchat LIVE. According to @ow's article on TNW, Twitter will also feature moments from partners like Buzzfeed, Entertainment Weekly, Fox News, Mashable, and others.
I'm a fan. Looking forward to playing with it later today. Here's an example of a sharable Moment.
I'm a fan. Looking forward to playing with it later today. Here's an example of a sharable Moment.
@rrhoover Check out what Moments look like on other sites : http://www.theguardian.com/techn...
@justmadhu embeddable moments is 🔥. I recently spoke with someone on the Twitter dev team and they mentioned their push toward more embeddable widgets and content. This makes a ton of sense, giving you (Twitter) more control of the presentation/experience and data. Maybe I should buy Twitter stock now. 😁
@rrhoover Thanks Ryan! We love embedding Tweets and Moments! We always want to make sure that when you Tweet, we've done our best to get you the largest possible audience possible across any app or website!
This is lists on steroids! Would love to see this feature be customizable for each user. I don't care about most of the topics currently. There is so much long tail news on Twitter let the users decide what they want to get.
My knee-jerk thoughts (totally biased as I used to work for Twitter and worked on a precursor to this idea, back in 2011-12).
1) At last! Great to see Twitter finally play in the arena it's meant to be in: curation and shining that big ol' bird-shaped spotlight. Interesting to see this with the launch of Upvoted today http://www.producthunt.com/tech/... Community-powered journalism threw some great one-two punches today. I think this will be great helping people see why Twitter is special and unique, and really: they couldn't afford to wait any longer with the advances SnapChat and Instagram have made in this area.
2) It's so so late, and maybe unforgivably so. 2 years ago, all people were doing from The Emmys or Oscars was tweeting. Now they're SnapGramming and that's valuable content that would have been on Twitter a couple years ago. Now SnapChat, Instagram/Facebook, and Twitter are in a horse race specifically around live events and generating the most "news" out of their communities.
3) To every journalist who bemoans this, or worries about journalistic ethics, or the vagueness in this Guidelines and Principles document: https://about.twitter.com/compan... they don't realize that Twitter is a business, and needs to develop its product and serve itself. This is different that news orgs, that supposedly have a responsibility to tell the truth and inform the public.
4) That being said about news orgs, I'll be sad if Moments remains a closed garden. I wrote about this on Instant Articles, but it applies here too: "It’s as if Facebook and Snapchat [and now Twitter] are trying to become more like a TV model. TV dominated for almost 100 years, but it was never truly accessible for letting the masses broadcast what they wanted. Yes there was/is public access TV, but the barrier to entry was restrictive enough. So when the Internet came along, it was accessible — instantly. People flocked to it, because it was open and because they could do what they want and reach other people with the same tools. It seems weird to me to take a platform that succeeded because of its openness and restrict it. You are shooting yourself in the foot, limiting your potential." https://medium.com/@mischa/on-fa...
^ Yes I just quoted myself. D-bag move? Probably. But I love to nerd-out on this media stuff.
@mischa thank you for your sobering comment here. Twitter didn't have to play catch up in this area but now they are when they had the opportunity first years ago.
@mischa Moments isn't a walled garden at all. We are inviting partners like BuzzFeed, MLB and Washington Post to make their own Moments (all featured today)! In the future, we're going to open the tools up to more and more people.
Syndication, Logged Out or Logged-In -- Moments will be available :)
@justmadhu Thanks for responding, but it's still a walled garden unless you open it to all users to craft their own moments, whether that user is big or small. For now: you'll do what you should, which is to cherry pick the best Twitter curators. Might be different if you find a way to highlight regular users' collections without giving them access to the Moments CMS, but still highlight them in the Moments section. This is how you can highlight people who do factchecking, and want to keep the public informed and can take a stance on something Twitter might not want to or be able to (like a Twitter shaming moment, or death hoax).
@justmadhu @mischa Centralization of curation is still a walled approach. I get it from a business angle. Tough from a philosophical one. But that's the line we all tip toe around. No easy answer.
@urbnist @mischa Agree. Why not make it accessible to all as a format to use? Hasn't curated media clearly been outdone by live streaming and Snapchat? Open it up to your top 1M tweeters and see what magic they can make. Then decide if you want it for select users only. I think you're baking in selection bias into your product rollout.
You want this product to be a Snapchat story, not a Facebook Canvas Ad.
Twitter Moments team really nailed launching a product on Periscope: https://www.periscope.tv/w/1OdJr...
Hi @justmadhu, very interesting insights. Thanks for sharing. One question: If my tweet gets featured in a story, do I get a notification?
Love the editorial curation aspect of this -- once @Digg set the stage people started figuring out that it's not all about algorithmic curation, but the combination of computers and human editors.
Ultimately how Twitter surfaces this content in-app (desktop web, and mobile) will be really interesting to see. That's where the boldness comes in methinks. Will moments be suggested next to a tweet that shows in-feed with a moment-related url? Or only in a separate area of the app?
I wonder how big this gets, and if it does, if it will pose any cannibalisation risk to the sharing of links. I.e., how will people retweet / share moments? And what effect will this have on story consumption and sharing, and how will this affect services like @Digg Deeper and @Nuzzel?
Exciting stuff! Congrats to the team that built this! Please make a beautiful Twitter conversation reading tool as well 😍
looks like a simplified and visual representation of Twitter trending hashtags which were never useful in this form
@therealcoelho it reflects the speed that we deliver great content to you via Moments! It's also looks really cool. ⚡️
I gotta be honest....I think this is going to be a bust. I liken this feature to Snapchat's Discover.
And I'm not a Twitter hater either, I LOVE Twitter. I just wish they would fix the small things first (easier tagging of friends, editing tweets, search, etc).
Moments is just too much content....same problem Snap Discover faces. When I open Twitter, I want quick hits, I want 140 chars from people I follow. As soon as I go to moments, I get overwhelmed but that could just be me.
Also, just finished Hatching Twitter -- highly recommend to anyone!
Weird. Downloaded the update, and while it mentioned Moments, I can't seem to access it in the app.
@adamokane @justmadhu @blackmad @wwayneee @allidryer still hasn't rolled out to me yet. i'm missing out!
It'll be interesting to see if brands and media are the ones who primarily use the feature or they can get enough meaningful traction from the user base, particularly the ones who have signed more recently.
I'm also interested in how they implement this--will users looking to begin a tweetstorm, for example, be able to craft those tweets directly within Moments, or would they have to tweet first and then string together each individual tweet after the fact?
@justmadhu one biggest differentiators of Moments is its ability to be live embedded. I am excited to see how publishers use the feed. (Here is how it looks for those who haven't seen) https://www.washingtonpost.com/n...
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