I might be saying something everyone already knows but here it goes: short form video content creation. Make a TikTok, Instagram, and/or YouTube Shorts account and pick a topic that brings you joy. For me, it was coffee shops! It takes some practice to get used to the editing tools but remember - you don't need to be in front of the camera and it does not need to look professional! Often times my videos I put the least amount of effort into, blurry and full of typos, performs the best on these platforms. I'm not doing it for the virality, I'm doing it to step into the shoes of creators that dominate these digital platforms, paving the way of the future of digital marketing.