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Video Landing Pages by Gander — Capture attention & convert shoppers with Gander
Before capturing the hearts and minds of consumers, you have to capture their attention. Gander enables brands to spin up high-converting, attention-grabbing, video UGC pages with just a few lines of code.
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Replies
@kimiloluwa Congrats on launching ! Gander is a clever idea for producing high-quality content and
demonstrate product quality & use case
Congrats on the launch of Video Landing Pages by Gander! Looking forward to seeing how brands use it to create compelling UGC pages!
@usamaejaz Thanks so much for the support! We're excited to see compelling UGC pages too!
Congratulations on the launch @kimiloluwa and team! we all know the impact of video on consumer behavior, but to leverage the videos to drive direct sales is another level!
Love the direct and clear communication on the LP! All the best.
Impressive idea. It seems like this product will make it much easier for brands to capture the attention of their target audience.
Have you done any testing to see how well it works in terms of increasing conversions?
@heyumarkhan Thank you and we have! Last quarter alone we helped increase conversion by 23%! And for context - a 2-5% lift in eCommerce is considered phenomenal 😳
I see you're launching soon! excited to check out yours when it comes out :)
@heyumarkhan Thanks for the support and congratulations on your upcoming launch as well!
@heyumarkhan yes, we run an ab test during the initial days after integrating with Gander. After that we move 5% of users to a control group and monitor conversion metrics.
Congrats on the launch! Love the product and the idea of including UGC in your website experience. I have 2 questions:
- Does Gander integrate to Shopify or any specific CMS?
- Can you include the UGCs anywhere on the site?
Thanks a lot and good luck!
@mehdi_rifai Thank you so much!
Yes we integrate with Shopify directly and are able to work with any CMS. Also, you can completely customize where you would like UGC on site (Product page, homepage, check out, you name it!).
Wow! 🤩 Congratulations on the launch of your Video Landing Pages on Product Hunt! That's a really unique and creative product for brands to quickly set up campaigns.
I'm curious, what are some of the use cases for the landing page? I'd love to hear a bit more about how it works and what brands can do with it. 🤔
Thanks for sharing this with us and I'm sure this will be a great success! 🤗
@paolo_degiglio Hi there, and thank so much! 🥳 And to answer your question, n this day and age, most shoppers don't truly engage with static landing pages. When they arrive to a LP, shoppers often need more information and perspective from other users of the product. Having Gander videos on your LP increases engagement, and also helps convert the shopper. They no longer have to scour Tiktok, YouTube, etc for demos or more insight on how your product works. With Gander, they can find all they need right on your LP!
Guys, it’s great idea. Rich me out, I guess I know a product you might partner with.
Video is just so much more engaging! I don't get why copy/visuals are still so predominant on all these virtual storefronts (aka landing pages). Great job to see that problem and build a product around it!
@ivo_scherkamp !!! couldn't agree more! We're looking forward to seeing more and more adoption over the next decades
Hey beautiful people! Fantastic work on getting Video Landing Pages on the Product Hunt! 🙂
You have achieved a remarkable result! I will try it. I've only got a single question. What inspired you to create it?
@denis_galka Thanks so much for the kind words Denis! A number of things inspired it but primarily my time working at a consumer brand studio. We used to sell products both in retail stores and online, and pretty quickly, it was obvious that brands aren't doing enough to engage shoppers and provide an IRL shopping experience.
The concept has evolved A LOT, but we're really thrilled by where we are now!
@denis_galka Thank you. The biggest inspiration for me is to create an experience which propagates diversity and inclusion.
Video marketing is indeed the future, I think this will really help marketers leverage its power completely. Congrats on the launch, this has HUGE potential!
@mian_azan Hi Mian! Thanks so much for your comment! You can check out some of our case studies here: https://www.gogander.io/case-stu...
And please share feedback after you've tried the product!
Allowing brands to quickly create high-converting, attention-grabbing video UGC pages with just a few lines of code is great. Congrats to the Gander team on this fantastic achievement!
@sidraarifali Much appreciated Sidra! we love being able to help brands get as much bang for their buck particularly in this crazy economy
@iamjustinm Thanks for the questions! The landing page builder is included in any of the video embedding tiers and we have the demo site on our website gogander.io!
Would love to get feedback when you've gotten the chance!
Video Landing Pages for eCommerce