I created the first version of Cold Email for Interesting People as part of a 14-day product building challenge. While I was proud of what I had accomplished in such a short duration, over time I began to see the deficiencies in the product. I set out to create this second edition to upgrade Cold Email for Interesting People into a fully fledged member of my information product catalog. The totally revitalized edition centers around a brand-new 30-day email sequence. It features 12 short, tightly edited videos on key topics, nine annotated examples of real cold email that I've sent, and a heavily revised handbook detailing how to write a great cold email. Thanks for checking out the product!