Fabulous
The app which helps with healthy habits🍎 Using science to better your wellbeing💆🏽♂️ Available on Android & iOS #EverydayFabulous 📩hello@thefabulous.co
•20 reviews•17 followers
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Launched on August 15th, 2017
Fabulous is a science-based app, incubated in Duke's Behavioral Economics Lab, that will help you build healthy rituals into your life, just like an elite athlete.
"And I have used Fabulous a week. She‘s like my spiritual mentor, teach me, motivate me every moring, afternoon and night in an effective way. You are the protagonist of this journey."
What an awesome little app! I've been using it on Android for a week now and I'm loving it so far! My morning routine has definitely become much better, the morning reminders help me keep on track and I love the scientific approach and insights from behavioral science. Great job!
I appreciate what Fabulous is trying to do, and I think this direction is actually really interesting. However, bundling "you agree to our TOS by continuing" with the CTA for setting a wake-up time, or using weirdly-worded false choice options ("Yes I want to succeed" for enabling notifications) inherently makes me distrust the intentions and motivations of the app. It feels psychologically manipulative in an opaque way, whereas something like this should - in my opinion - edge towards transparency.
