About
With over 11 years of experience in AdTech and MarTech, I specialize in Programmatic, Performance, Branding, and Data Privacy. My expertise spans Trading, Monetization, and Media Buying across various channels including Display, Video, Audio, Native, CTV, and DOOH. Additionally, I bring 6 years of experience in Technology Consulting and Agile Project Management, driving Digital Transformation initiatives. I excel in managing Operations, Accounts, and Partnerships, with a proven track record of identifying opportunities and leading teams to exceed targets. My ability to bridge vision, strategy, and execution empowers organizations to leverage innovative technologies as business opportunities, crafting tactical plans that deliver results in the short, mid, and long term.
Work
Founder & Leadership at IAB UK
Interests
Badges
![Gemologist](https://ph-files.imgix.net/14ae69fe-aa83-4420-96b8-b6a5e478dc85.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max&frame=1)
![Tastemaker](https://ph-files.imgix.net/efa4179e-0d89-47ad-b129-66c3925f6dc6.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max&frame=1)
![Gone streaking](https://ph-files.imgix.net/530e3527-6af6-4929-a85e-28ac24f0f5c4.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max&frame=1)
![Gone streaking 5](https://ph-files.imgix.net/834b4623-1972-4df1-a2b8-0727569a2fc1.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max&frame=1)