AshokKumar Sharma

It will depend on your target audience, reach area, purpose, content type, product aur service sector that you are trying to propagate.. every purpose has a different social media producing best results. Sometimes it is advisable to use multiple social media platforms one by one.. but before media buying you have to ascertain specifically your purpose and the audience!

It depends on many factors, first what is the purpose? Secondly what's your target audience? Thirdly what sort of goals you have? Fourthly, do you wish to create a ripple effect or just shoot in the dark? Fifth, what sort of product or services you are propagating, for common people or professionals? and lastly what sort of content you wish to bang their heads with?