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Ben Peters
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Test everything, all the time. Messaging, creative, channels, spend.
What is the biggest lesson you've learned marketing for a startup?
Richard Fang
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Ben Peters
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If you have some budget, you can use http://usertesting.com
How to understand customer pain points?
Divya Rajendran
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Ben Peters
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Pick this up from A Hundred Monkeys, amazing naming agency: https://nopicnicpress.com/shop/dcit3
How to choose right name for your startup? Tell your story!
Sasha Briu
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Ben Peters
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Get laser focused on your differentiators, there is always an angle to exploit. Examine their marketing efforts for channels they aren't active/weak in. Read their reviews to determine customer needs/wants you can leverage. Conquest with paid when you have to.
How do you deal with competition before launching a product?
Siddhesh Lokare
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