About
With over 15 years of experience, I’ve worked across startups, scale-ups, and large organizations. I've launched four startups, led design teams through hyper-growth, transformed engineering culture into data-informed product-centered one, and collaborated in cross-timezone teams to shape B2C and B2B SaaS products in Fintech, IoT, e-commerce, and Web3. I blend hands-on design, data-driven insights, and user research to create products that are impactful, beautiful, and intuitive. As a design systems advocate and an internal culture and workflow improver, I focus on driving meaningful impact within the team and beyond. I thrive in environments where ownership and collaboration come together to build bold, innovative solutions.
Work
Founder & Leadership at GlobalTips
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