Mouli Subramanian

A common marketing myth that many startups still believe is that "more traffic equals more success." While driving substantial traffic to your website or social media channels seems like a clear win, the reality is that the quality of traffic is far more important than quantity. Startups often focus on boosting their numbers but neglect whether those numbers consist of their target audience.

If I had an unlimited budget but could only use one marketing tool, I'd choose Google Ads. With its vast reach and sophisticated targeting capabilities, Google Ads offers a powerful way to connect with a broad yet tailored audience. This platform allows for detailed tracking and analytics, ensuring every penny is optimally spent, maximizing both exposure and ROI.

I've had great success with Surfer SEO, which I stumbled upon on Product Hunt a while back. It's not as widely mentioned as some of the big names, but it's been a game changer for my site. Surfer SEO helps optimize content with real-time suggestions based on top-performing pages in Google search results. The detailed guidelines on keyword density, content structure, and word count have helped...

For me it has to be HubSpot. I love it because it integrates seamlessly with the CRM, providing a unified platform for email marketing, social media management, and lead nurturing. The workflows are intuitive and save a ton of time, allowing us to focus more on strategy and creativity rather than repetitive tasks. Plus, the analytics help us track and optimize our campaigns effectively.

The most innovative product I've seen on Product Hunt is Notion. It stands out because it seamlessly integrates note-taking, project management, and database functionalities into one platform. Notion's flexibility allows users to create highly customized workflows that suit their unique needs, whether for personal productivity or team collaboration. The intuitive design, combined with powerful...

As someone who follows the tech industry closely, I found it a thought-provoking move. Apple's reputation for a frictionless user experience makes this move understandable. Integrating third-party AI could potentially add rough edges to that smooth flow. On the other hand, it makes you wonder if Apple is confident in their own AI development. Owning the entire experience ensures tighter...