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Julius Dietz
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Really excited to see a very intelligent yet super-easy to use* feature that moves Brandwatch a giant step further on it's mission to bring structure and meaning to the voices of billions of people. * the maximum you have to do is to switch a toggle and wait a few seconds (rather than clicking and reading through 1000s of mentions).
Pros: True auto peak analysis that goes beyond "top topics"...
Iris
An AI-Analyst to discover smarter insights from social data.
Benchmark instantly reveals how you’re actually performing and why.
https://youtu.be/F_UjWoTsS2I
It analyzes social data - including your brands, products, influencers, sentiment, or even audience demographics - and compares an instant historical average.
Plus, you can benchmark that data against your competitors to truly measure performance.
Benchmark from Brandwatch
The visualization for better social media insights