Shashwat Singhal

All the interns we have worked with over the past year and a half are Gen Z. Of course they all different, so the filters you use for culture become extremely important for them to be happy. For instances the pillars of our culture our love for music, learning, and empathy. When we recruit the interns we make sure they have all of these traits in our interview process, and once they are in we...

It probably depends on the category of the product you are building, but if you are building a social platform the best thing to do is to use your own product a lot with existing customers. Become friends with them wholeheartedly, rather than just thinking of them as users. You'll get so many deep insights yourself that you'll probably never need surveys.

By using the product a lot with friends, who told their friends, and these friends ended up becoming the first believers. Rather than building in public, we built with our believers solely, and we used Discord as a platform for that.