Mary Matton

I've been working with Dave and the Proof team for almost six months, and they've been nothing short of amazing. Love the product, we've seen huge success (162% lift in email submissions!), and the team always has time to chat through ideas/questions and help with best practices and give advice. Really excited to dig in to this new product!

This is helpful in so many ways - as a marketing team member of the PW crew, it's a user-friendly way for me to go in and see at a glance how we're doing whenever I want. Not just for the product folks ;)

Do you ever find that the data you’re gathering creates more questions than what you’re trying to answer?

What teardown has had the most surprising data so far? I thought the one on non-profits was interesting (people caring more for animals than other people), but curious to know what you think.