10 Marketing decisions that helped us grow a bootstrapped product to $80K revenue 🚀
Sveta Bay
12 replies
1. Building multiple products for one audience (https://www.makerbox.club/)
2. Collecting emails with free resources (https://www.makerbox.club/free-resources)
3. Experimenting with email chains until the CR has become good enough.
4. Double-down on Product Hunt launches (For sure!)
5. Introducing an upsell pricing plan with added value.
6. Introducing bundle - a collection of our products that increased average order value.
7. Creating marketing products to ride an AI hype wave (https://www.makerbox.club/marketing-mega-prompts).
8. Focusing on one-time purchases & not dreaming about MRR.
9. Selling one of our products that was not 100% fit with other products & took quite a lot of time to maintain.
10. Simplifying our landing page structure and not trying to sell everything.
Marketing experiments are the most exciting part of growing a business.
Some of them bring lots of sales, and others are a waste of time and money.
The hardest part is not to spend all the money on the experiments 😅
Replies
Elena Tsemirava@elenat
thank you for sharing your experience and tips! this is very insightful!
Share
Thank you for sharing!
Unicorn Platform
Great insights! Focusing on value-added offerings is key to driving revenue growth. Keep up the great work!
FirstHR
Thanks! Very helpful.
FirstHR
Thank you, Sveta!
NFT Studio
thanks for sharing!
Frypto
Thank you for the tips. Very much needed!
Great tips!
Xence by Gaspar AI
thanks for sharing!
Mentor.AI
Congratulations on achieving such impressive revenue growth! It's inspiring to see how your marketing decisions have propelled your bootstrapped product forward. If I may add to your insights, personalized email campaigns, strategic partnerships, and leveraging social proof have been game-changers for us. I'd love to connect on Product Hunt to exchange more ideas and be there to support you during your future launches. Let's continue the conversation there! Keep up the fantastic work!