did you know this about Rudolph?

Abhishek Dutta
4 replies
In 1939, Robert May, a copywriter for Montgomery Ward, created the story of Rudolph the Red-Nosed Reindeer to boost holiday sales. What started as a marketing tool became a beloved classic.

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Business Marketing with Nika
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Fantastic example how Christmas can be turned into business thing :D
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Anthony Hughes
Didn’t realize Rudolph was originally a marketing idea! Now I want to read the original story.
Weston Blake
This further increased my admiration for Rudolph. Traditions are enhanced by little things like these.