Do you read long texts? (My own research for marketing purposes)

Short text. Even when it needs to be long, it can always be broken down to smaller parts!

Short text for office. Long texts from friends and family. <3

short text for IM, long text for content

It really depends on what the storytelling approach it is. The other day I was reading an article by The Verge and the copy is more dense, but it's also a different kind of consumption (long-form story). For copy like that separating the paragraphs is annoying as it breaks up the content. For social media posts and simple blogs it's different though. My rule of thumb is 300 words per header, 3 sentences per paragraph and no more than 15 words per sentence. (I think these are originally recommendations from Yoast)

Depends on who sent it. people reaching out on Linedin for support on PH, no. Teammate stuck somewhere, yes, to the last word.

I'm a short-text reader; excessively long texts distract and lose their importance

I can never read long captions and descriptions. It's always just one line that attracts your customers.

Yes, I do. And I read short texts as well.

Always short text, most likely one liner.

Short and to the point does it for me. Don't tell me about your dream last night that helped you come up with the realization of the idea you are about to present, just get to the point 😁

short text only

I prefer short text; if it’s some kind of advertisement, I don’t read it for a long time. If I was interested in advertising, I would like to learn more and read more interestingly. The first lines of the text play an important role.

Yes, eg. economist article

Short texts all the way!!

Short all the way! If I want more info I should be able to click in and find out more information.

Short.

Yes i like to read long texts

Depends on the text. Good copy can make me read longer but it's rare. Usually i will resort to scanning and reading some lines that catch my interest.

I like to read short texts. But if it's an interesting topic or discussion, I don't mind. Even if it is not short, I always try to split it into paragraphs. So when people scan, they may get what they need.

I think for me this depends entirely on the format/medium you are communicating to be on. If it is an email than I am likely to give it more time and want to get the whole picture, but if it is on a website or ad then short and sweet and grab my attention quickly or lose it.