Garyvee creates 30 content pieces from one piece which has helped him grow his follower base.

Garyvee post every single day on 10+ channels. He is a content machine and has build a strong following across platforms. Garyvee clearly follows create once and distribute multiple times. ➡️He has divided his strategy into six parts: Document Create Distribute Listen Create Distribute Before starting this process, it's important to clearly define your content pillars. ➡️Garyvee's content pillars are: Interviews Vlogs Content shows like Q&A, collaborations, and influencer meetings, etc. 1. Based on these content pillars, he documents a detailed content piece. If he did an interview, he would turn it into- ➡️Video for his YouTube channel. ➡️Audio extracted to make it into a podcast. ➡️Small clips for different social media channels. ➡️Written content 2. Distribution Gary's team then distributes his content based on specific platforms. His audio-based content for podcasts is distributed over 10 audio-centric channels. The micro clips from the video are posted on video centric platforms such as Twitter, Meta, LinkedIn Snapchat 3.Listen After posting the content on YouTube, Garyvee's team analyzes the audience's comments to understand which parts of the video resonated with the audience the most. Based on the analysis, the team creates micro-content and posts it on video channels. 4. Create The high-performing reels, the content is repurposed into graphical themes like quotes and carousels. The content is also published as tweets, videos into stories, Snapchat videos, and GIFs. Written content for linkedin,Medium etc. By following these principles, you too can create more content at scale. If you liked this thread,do follow me. I write about marketing that takes time but brings 10x results.