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  • Have you ever heard of UX Writing?

    Arda Sanıl Onay
    16 replies
    Hi! 👋🏻 We often talk about User Experience (UX) but what about UX writing? 🤔 UX Writing, fundamentally, is the act of producing content for all touchpoints where the user interacts with a digital product or service.🛠️ PS; One of the most important points in Contentrain is UX writing. In Contentrain 2.0, which we will launch short period, we attach more importance to this issue. What about you and your experiences? Let’s meet in the comments! 🤩

    Replies

    Anna Mizina
    heard about it for the first time I guess 4 years ago. and at that moment I thought that this might become a trend in the future. because this is like enhanced copywriting. but unfortunately, I still see that a lot of products underestimate the power of the text in your user's experience.
    Arda Sanıl Onay
    @anna_miz Absolutely on point! Four years ago, you foresaw the potential of UX Writing as an enhanced copywriting trend. While some products still underestimate their power, the awareness around UX Writing's ability to create captivating and user-centric experiences is steadily growing.🚀
    Masum Parvej
    This is very important for increasing conversion and experience! Google reported that just changing the text on a button from "Book a room" to "Check availability" increased engagement by 17% on one of their hotel booking platforms. Let's say you have an app with a form that users need to fill out to sign up for a new account. When the user misses a required field, an error message pops up. Without UX writing: The error message might be something generic and technical, like "Form submission error: field missing." With UX writing: The error message could be much more user-friendly and informative, like "Oops, it looks like you missed the 'Email Address' field. Please fill it in to continue with your registration."
    Arda Sanıl Onay
    @masump Hey 👋🏻 This trick can be helpful for people who want to learn about the topic! Thanks for sharing your experiences with me and the community
    I take care of all the UX writing wrt our product. And I love doing it. Cheers!
    Sebastian Janus - derStartupCFO
    Good to know!
    Hi Arda! 👋🏻 Absolutely, UX Writing is a fascinating and essential aspect of the digital experience that often goes unnoticed. 📝 In my view, UX Writing is more than just crafting content; it's about creating a seamless and intuitive journey for the user. It's the subtle guidance that leads users through a product, making complex tasks feel simple and approachable. 🌟
    Arda Sanıl Onay
    @ako61142833 Hey 👋🏻 Absolutely agree! UX Writing is like the unsung hero of the digital world, weaving magic with words. 🪄 Thanks for sharing your experiences with me and the community! 😊
    James Young
    Absolutely, UX writing is crucial! It's all about crafting the text that users see when they interact with a product.
    Arda Sanıl Onay
    @youngjames76 I am pleased to hear that! As you said, we can trigger clients positively by using well-structured text. Thanks for sharing your idea with me and the community!
    Oleg Eltsov
    I always thought UX writing was necessary. So, good luck!
    Edgar Culka
    Hi, I've heard it, but like a unicorn, i've heard about it, but never had a colleague that's a UX writer or met anyone. Typically, in my experience, this problem is solved in a collaborative effort with marketing involved. It sounds like a great T shape skill for a UX designer, really diving deep into owning and making best of writing content to imporove UX whilst designing a product.
    Arda Sanıl Onay
    @edgar_culkaa Hi! In this way, You have some knowledge on the subject. Actually, that's the main reason why I start these discussions. I hope you learned something that can help you 😊 On the other hand, you're right! UX Writing is indeed a fantastic T-shaped skill for UX designers. Embracing it allows designers to dive deep, owning and enhancing user experiences through compelling content while designing the product. It's a winning combination! 🚀🌟