How do you build and nurture a community around your indie projects?
Alara Akcasiz
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Ahmet Kara@ahmetkara
Actually, there is a very easy answer to the question. What we want is sales. What we want is more sales. What do we want is the tail. What we want is the queue every day. Because if something does not progress, it is certain to regress.
Let's give an example from daily life, when do people queue?
For example, during Ramadan, he queues for pita bread.
Suddenly the demand for pita is increasing. What increases the demand for pita? Why are people suddenly not queuing for baseballs but demanding pide bread?
Need. What kind of need is a basic need? There is also an emotional bond underlying this basic need.
"Pita is eaten during Ramadan"
Eating pita during Ramadan is a culture from the past.
So culture affects sales. After all, culture is a collection of behaviors that belong to everyone in a society, from ages 7 to 70.
Then, after creating a product or service, we must ask ourselves, have we created a culture?
Will everyone from 7 to 70 be able to use this product?
If you ask every entrepreneur, they are doing something useful. He thinks he's doing a great job. Yes, it's true, everyone is trying to improve something. But when it comes to the sales side, can they create a culture? This is a little difficult. Some people are not even trying to create a culture.
I hope I gave you a different perspective :D
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Actually, there is a very easy answer to the question. What we want is sales. What we want is more sales. What do we want is the tail. What we want is the queue every day. Because if something does not progress, it is certain to regress.
Be human and don't put on a formal company tone when nurturing your community.
Create powerful content that resonates with your audience by looking at their unfiltered conversations like this..
https://www.growtharchive.xyz/st...
Now that they interested in 1 of your posts, you should convert your inbound traffic into newsletter subscribers with popups on your site that appear after a certain amount of reading.
Use your newsletter to continuously nurture them by notifying them with similar content every week.
Make sure to personally reach out to those subscribers who sre opening your newsletters and ask them if they have any pain points and create next weeks content around their pain point.
This way you should convert a subscriber into a fan who will continue to open future emails and connect with you via email
Eating pita during Ramadan is a culture from the past.