How do you see AI evolving in the marketing world this year? Any trends you’re watching closely?

Applications of GenAI in marketing has been interesting and holds good promise for future developments. Hyper-personalisation of content, predictive analysis, and conversational marketing are some areas that I'll be following. What are some of your observations?

@austinarmstrong AIXBT is an exciting advancement in AI-driven market intelligence, offering real-time insights by analyzing data from key opinion leaders. This highlights a broader shift in AI's growing role in marketing, where platforms like AIXBT will empower marketers to gain deeper insights into consumer behavior and market trends. This, in turn, will enable smarter, data-driven decisions. By processing vast amounts of data, AIXBT exemplifies how AI is enhancing the accuracy and efficiency of marketing strategies, ultimately helping brands stay ahead of the curve.