How often do you clean your emailing list?

Question

Email lists degrade over time. This is particularly the case in B2B as some people will change jobs. As I'm launching EmailListVerify, I'm curious to know how often you are cleaning your email list.

Nikolina Zeljko · Accepted Answer

Cleaning my email list before every campaign definitely gives me the best deliverability.

Answer

Cleaning your email list is essential for maintaining a healthy and effective email marketing strategy. Ideally, you should clean your email list every three months. Regularly removing inactive subscribers and outdated contacts can significantly improve your email deliverability, open rates, and engagement. By ensuring that your list only includes active and interested recipients, you not only enhance your email performance but also reduce the risk of being marked as spam. Just as maintaining a clean and organized workspace is vital for productivity, a well-maintained email list ensures your marketing efforts are efficient and successful. For more insights on maintaining cleanliness and organization, you might find valuable tips at https://www.cd-solutioncleaning....

Andreas Sohns · Answer

I clean my email list every quarter.

Michael Pell · Answer

The tools I've been using for sending out emails help to keep the list's hygiene, but roughy once a quarter is still makes sense to go and take a closer look at the performance and make adjustments

April-li · Answer

Clean up my email list every quarter, and I don't want it to be too redundant.

Arthur Leclercq · Answer

Never...😅

How often do you clean your emailing list?

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