Is video content creation the future of marketing?

Question

Since AI has taken over Google search, do you think video content will be more effective in marketing? + Actively earning.

Igor Lysenko · Accepted Answer

I think that some people, in case of a problem, for example, will go to read an article to solve their problem. You can spend a lot of time on Video Content.

Answer

I think it's true. In the past, when there was Google, we searched for something there and formed a blogger network. Then, YouTube appeared which was considered more interesting and diverse to the point that everyone wanted to become a YouTuber. Then, it appeared TikTok where the videos presented are shorter and contain all the content. People get used to it. In fact, I used to often look for product reviews on Google and then on YouTube  And now go straight to TikTok because you are looking for videos that are short but have solid information and fast

Salar Davari · Answer

Can't say for sure, but it's one of the most effective strategies in marketing.

Azra Memisevic · Answer

Well video content creation is huge thing in marketing. With AI boosting search capabilities, videos stand out because they're super engaging and rank well on search engines. People love watching videos on their phones, and social media platforms are all about video content. Plus, AI helps tailor videos to what people want to see, making them even more effective. And let's not forget, videos can make money through ads and sponsorships, so they’re great for both marketing and earning.

Ramit Koul · Answer

Absolutely, video content isn't the future; it's the now. Social media and the rise of video have shifted marketing away from relying solely on SEO. Now, the market share is distributed across multiple channels, making video a vital part of any successful marketing strategy.

Vaibhav · Answer

Isn't it already going off a lot? I am just waiting for AI to simplify it.. Then, we'll see :)

Michael · Answer

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Abdellah · Answer

I guess video is already very important in every aspect of marketing !
I myself always look of there is a video showing the value of something before proceeding to detailed content :)

QING LI · Answer

Absolutely, video content creation is definitely shaping up to be the future of marketing. As someone working in the IT industry, I've seen firsthand how video can engage audiences more effectively than text or images alone. Videos can convey complex information quickly and clearly, making them ideal for product demonstrations, tutorials, and customer testimonials.

Moreover, with the rise of platforms like YouTube, TikTok, and Instagram Reels, video content is more accessible and shareable than ever. It’s not just about entertainment; it’s about building trust and authenticity with your audience. Plus, advancements in technology, like AI and machine learning, are making it easier to create high-quality video content without needing a big budget.

So, if you're looking to stay ahead in marketing, investing in video content creation is definitely a smart move. It’s an evolving space with huge potential.

JD Worcester · Answer

Yes here's the future of marketing:

1. EVERYTHING will be focused on your homepage ABOVE the fold
2. There will 100% be a hero video there
3. Hyper-personalization through text-to-video prompting will be the name of the game

Answer

Absolutely! The rise of platforms like YouTube, TikTok, and Instagram Reels has significantly boosted the popularity of video content.

Videos can quickly capture attention, convey complex messages more effectively than text, and foster a deeper emotional connection with the audience.

Rahul Agarwal · Answer

With shrinking attention spans, video content creation is the future of marketing!

Amit · Answer

video creates better engagement especially in short form and you can clearly see that in the rise of Tiktok, Youtube shorts and Reels. All those are playing major roles in marketing already. so it's not the future but is already here.

Udaya Sri · Answer

I personally believe it's true because when I was just scrolling through social media and found this really cool content made by AI. It was way more interesting than the usual stuff and had better engagement.

Juliia · Answer

For sure! It is more engaging, you can watch YT and do smth else, you more likely to follow someone on YT than on website. It for sure more time consuming for creators, but it has it own benefits.

Is video content creation the future of marketing?

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