• Subscribe
  • Launching a pod on bootstrapping marketing, looking for help

    Clément Rog
    6 replies
    Hey, I’ve got a newsletter on marketing that emphasizes the bootstrapped & no BS angle (no ads, no hacks, no tools, no sales tactics). I'm about to launch a pod on the side. Concept will be I take a “critical” aspect of Marketing (like positioning, launch, SEO, pricing, etc) and share thoughts on one bootstrapped company that did something interesting about it. It would be max. 5 minutes length time. I'm listening to pods to learn from the best, and would love if you can share a pod you enjoy (that's not a 45-min long 1:1 interview). Mind sharing? Thanks in advance, you're helping me a lot! PS1: the pod you share really don't have to be about marketing! I'm more looking for best practices on short formats! PS2: https://bootstrappingmarketing.substack.com is the newsletter if you want to give it a read

    Replies

    Daniel Engels
    It's true that bootstrapped company marketing might be different. Ads tend to be expensive when the competitors are ready to burn cash. Same for promotions an special offers. As for podcasts, I'd recommend SaaS Connection on Podbeans. It's in French though.
    flo merian
    Absolutely *love* this 5-min format idea. Although I have no example to help, please keep us posted. I'm eager to listen to it!
    Piyush Patel
    listen to Neil Patel on youtube, He has got over million subscribers on marketing and seo and lot more. Guy has made enormous wealth around it.