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    Strategic partnerships - suggestions please :)

    Luca Dalla Chiara
    2 replies
    This past week I’ve been studying in depth - how to cultivate the perfect strategic partnership? As cofounder I found myself questioning who could be a great fit as a partner. Have you ever faced this situation? Which strategy did you use to get the partnership you needed to grow?

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    Jessie Shipman
    Hey Luca, First thing first is to identify your Ideal Partner Profile (check out this template for helping you to do that https://partneroptimizer.com/bui.... I don't work for them I just like the template). From there you have to have a really solid case about how you bring the other company value. You have to find a way to make them money, even if you're not making any yourself. Then you have to do that over and over and over again until you have their attention. It's a big lift for a small company. Try to find a partner that's only slightly larger than you. That seems to work better sometimes. Good luck!
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    Luca Dalla Chiara
    DipSway
    DipSway
    @jessie_shipman1 Hi Jessie, Thank you for leaving an insightful comment. I'll make sure to implement these steps before taking action!
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