Turning free plan users into paid one. But how?

Question

Some of the strategies I wanna try which were suggested by experts :

Offer valuable features
Use limited-time offers for paid plan
Communicate the benefits of upgrading
Provide a seamless upgrade process
Show the value

what else do you think should i try

Accepted Answer

In the real world, people don’t like to pay for what they get for free. Think about the following scenario: When you visit a website and get free information without registration, how much time do you spend on that site? You will try to get as much information as possible without registering yourself. But one thing remains constant: Your attention span is limited. People can pay up to $500 a year for the same service they get for free. But still, they won’t do it unless you give them some incentive to do so. So, you should first use the free plan to build your customer base and then provide them with the incentive to upgrade their plan to paid one. By doing so, you will increase your profit.

Ozan Yalçın · Answer

Great topic! I would like to see the answers and cases about it.

Answer

Comment Deleted

Shrilatha Shripathi · Answer

@aqsa_sajjad 
Well said !!
While it's true that many people are hesitant to pay for something they can get for free, it's important to note that not all users have the same preferences or behaviors. Some people value convenience, reliability, or additional features enough to pay for a premium service, while others may not. Therefore, offering both free and paid options can be a smart strategy for catering to different segments of your potential customer base.

Shrilatha Shripathi · Answer

@emily_wheelerr 
It is also important to communicate the value of the product or service throughout the free trial period, so potential customers understand what they will be gaining by continuing to use it after the trial ends. This can be done through email campaigns, personalized recommendations, or other strategies that highlight the benefits of the product or service.

Ultimately, the goal of a free trial should be to establish a connection with potential customers and demonstrate the value of the product or service, so that they feel confident and motivated to continue using it after the trial period is over. By doing so, you can build a loyal customer base and increase your revenue over time.

Turning free plan users into paid one. But how?

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