What are the best tools and ways to do A/B/split testing on website and product ?

Google optimize was one. But, it's getting discontinued. Would love to know what other tools work.

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Great article on A/B testing! Experimentation is such an important part of improving website and product performance and A/B testing is a powerful tool in this regard. There are a number of excellent tools available for conducting A/B tests, such as Google Optimize, Optimizely, and VWO, to name a few. When it comes to best practices, it's important to clearly define your goals and hypotheses before beginning a test, to ensure that you're testing the right things. Additionally, it's important to run tests on a significant sample size in order to get statistically significant results, and to ensure that any changes you make to the website or product are isolated and don't interfere with each other. Thanks for sharing these valuable insights and tips on A/B testing. I can't wait to try them out!

Although I haven't tried this but looks promising, open-source feature Flags and A/B Tests https://www.growthbook.io/

Split testing, no sweat! A/B testing is crucial for optimizing your website or product and making data-driven decisions. Here are some top tools to help you get the job done: 1. Google Optimize - a free and user-friendly tool that integrates with Google Analytics 2. Optimizely - a popular paid tool with a wide range of features 3. VWO - offers A/B, multivariate, and split URL testing And don't forget, it's not just about the tools, it's also about the approach. Make sure to start with clear hypothesis, test one thing at a time, and have a significant sample size. Happy testing! 🔍💻🚀

I use crazyegg on my websites, and it works great.

Google Optimize is a feature of the Google Marketing Platform that provides tools to enhance your website and build segmented, personalized experiences for your visitors. the backrooms

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