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  • What are the key elements you believe are missing from most benchmark reports?

    Lusine Sargsyan
    2 replies
    In my experience, a lot of benchmark reports leave out the stuff that really makes the data useful. For instance, they often don't segment data by industry or company size, which makes it tough to draw meaningful comparisons. And sometimes, they lack context or practical advice on how to actually use the insights to improve key metrics. What do you think? Are there specific elements you’ve found lacking in the benchmark reports you’ve used?

    Replies

    Emilia Korczyńska
    Detailed breakdown by e.g. industry, company size or business model. Without it, most benchmarks is just comparing apples to oranges.
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    Lusine Sargsyan
    @emilia_korczynska1 Absolutely agree! Every business—and every product—is unique. Without proper segmentation, it's like trying to fit a square peg into a round hole.