What are your biggest marketing mistakes?

Honestly, thinking I didn't need to do any, I could build the product and people would just come. Needless to say I've learned from that!

Marketing without product quality is the biggest mistake, I guess! Customers never come back once they get disappointed.

Hiring bloated agencies without very, VERY strong conversion tracking

We were once migrating from Google Workspace to Microsoft Office 365, did everything right but for one thing. I forgot about Google Tag Manager. Lost access to that container, the rest is history. xD

Not looking at proper metrics (ROI, Conversions, Open Rates)

The key and the most important element is a good quality product.

Agencies!

treating it as a part-time thing.

Thinking it was going to be easy...

Start doing random marketing activities without any strategy.

Lack of focus on appropriate marketing channels

Refilled the advertising account and started performing random actions🤣🤣🤣