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    What do you think of Google sunsetting Optimize and pushing paid A/B testing platforms?

    Ghost Kitty
    5 replies
    Google recently announced it would be sunsetting Google Optimize and would come back with something similar in GA4. It was later announced that they won't and they now push paid A/B testing platforms with GA integrations instead of offering a free alternative. What do you think of this strategy? Will it affect a lot of small businesses?

    Replies

    Sherry Xena
    I think it will affect some enterprises
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    Hunted Space
    Hunted Space
    Google's decision to sunset Google Optimize and not provide a free alternative could be a financial burden for small businesses, but the paid A/B testing platforms that Google is promoting may offer more advanced features and integrations that could be valuable for those who are willing to pay for them.
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    sharan kumar reddy vallapureddy
    CustomFit.ai
    Try CustomFit.ai. We can workout on the budgets.
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