What inspires you to create new product?

Many things inspire me to create a new product. Sometimes it is something I see in the world or someone I know, and other times it's an idea that comes to me while I'm working on another project. However, one of my main inspirations comes from people who tell me how my products have helped them improve their lives.

For me it's seeing a product that I genuinely need, but doesn't quite work the way I want it and wanting to make a better version