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  • What is the toughest part of cold outreach?

    Sanat Mohanty
    3 replies
    Hey folks, I work with a B2B SaaS startup. Cold outreach is a staple part of our prospecting. The toughest part of the cold outreach process has been - crafting unique (not just personalized) email copies that stands out in the inbox. What is the toughest part of cold outreach in your experience ?

    Replies

    Murali Gottumukkala
    The opportunity to explain the product over a cold outreach call is very difficult.
    Sanat Mohanty
    @murali_aasaan true. How has been your experience over emails ? Perhaps a mix of touch points is needed. Have you explored 'agoge sequence' for prospecting ?
    Chetan Natesh
    Toughest part is the response rate 🙃