What metrics do you track to measure product success?

Question

Xinshu Ta · Accepted Answer

MAU

jon pop · Answer

User engagement metrics. ❤

Rickon Turner · Answer

I mostly use: Revenue generated by the product. 🙂

James Edward Thompson · Answer

Tracking NPS (Net Promoter Score) is huge for us. It's a great indicator of overall customer loyalty and satisfaction with the product experience. We also keep a close eye on activation rate, retention curves, and month-over-month growth in key usage metrics. Qualitative feedback from user interviews is super valuable too for identifying the biggest opportunities to increase those quantitative success metrics. 📈

devi don · Answer

Customer satisfaction ratings. 🥰

Monty Parin · Answer

@devi_don I use the same ❤

Benson Gao · Answer

User retention and payment rates

andi wir · Answer

Customer acquisition cost (CAC). 🥰

Answer

Return on investment (ROI) 🙂

Matt Cloud · Answer

@devi_don Yess!

Hamna Malik · Answer

Customer engagement, retention and feedback.

Yvonne Tsai · Answer

Sales Revenue: Total income generated from product sales.
Customer Acquisition Cost (CAC): The cost of acquiring a new customer.
Customer Lifetime Value (CLV): The total revenue expected from a customer over their relationship with the product.
User Engagement: Metrics like active users, session duration, and interaction rates.
Churn Rate: The percentage of customers who stop using the product over a specific period.
Net Promoter Score (NPS): Measures customer satisfaction and likelihood to recommend the product.
Market Share: The product’s share of the total market compared to competitors.
Conversion Rate: The percentage of users who take a desired action (e.g., signing up, making a purchase).

Answer

I use Product adoption rates. 🙂

What metrics do you track to measure product success?

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