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  • What strategies do you use to validate a market in a niche or emerging industry?

    Herklos
    9 replies
    I've been struggling to validate the market for my product in a niche and emerging industry (cryptocurrencies investment automation). What strategies have you found effective for confirming demand?

    Replies

    Amit Arora
    The Action Tracker - Life Planner
    I spend some time on research but lot more time on the people who are actively working in that market. That brings more teachings for me that sometimes the secondary research reports, which were created sitting in a comfortable office without proper industry knowledge.
    Gurkaran Singh
    Validating a market in the world of cryptocurrency investment automation is like finding the perfect meme in a sea of cat videos - challenging but oh so rewarding! Have you tried running targeted surveys or analyzing competitor trends to gauge interest?
    Sharon Workman
    I look at social media engagement on related topics
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    Herklos
    @sharon_workman Thanks, what tool are you using to check social media engagement?
    Tanya Sharath
    I talk to potential customers and test small products versions for feedback.
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    Tim David
    I run small scale experiments to test viability
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    Sophia Gartner
    I often run focus groups to get detailed feedback
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    Steve Weatherby
    I use pre orders to gauge interest before production.
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    Zaheer Khan
    I look at secondary research and reports for market trends
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