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  • What will be the biggest challenge for your sales team in 2024?

    Rebecca Matias
    3 replies

    Replies

    Saumya Giri
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    Lachlan Bryce Shepherd
    Hiring great salespeople that can adapt to the changing B2B buyer journey will be key. With more of the sales process happening digitally, reps need to be able to engage prospects across channels like chat, email, and video. Finding reps with the right mix of tech savvy, people skills, and grit to push through a challenging economy will be the biggest hurdle for many sales orgs in 2024.