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  • When launching a product, what factors do you prioritize the most?

    Alex Vech
    6 replies

    Replies

    Defining our target audience, making sure our message and content is aligned with their needs and preferences :)
    Alex Vech
    @sandradjajic Definitely! By aligning your message and content with your target audience, you can establish a deeper connection with them and build trust and credibility. This can ultimately lead to increased engagement, conversions, and customer loyalty.
    Anastasiia Protsykevych
    1. Preparation of the information field. I need to create a lot of content about the problem my startup solves. These can be articles on blogs or relevant resources, such as Quora or Reddit, publications on LinkedIn or Twitter, Influencer Stories, etc. But - I don’t mention the startup. I only need to generate buzz around the problem my startup can solve just before the official launch. 2. Brand ambassadors. I need to find brand ambassadors for my product. Brand ambassadors are influencers, such as bloggers or industry. The easiest way to find them is to research your target customers’ social media following. I also recommend reading this article with a typical scenario for the successful marketing of a startup: https://jetsoftpro.com/blog/mark.... It really can help you.
    Alex Vech
    @anastasiia_protsykevych Great to hear that you have a solid plan for creating buzz around your startup before launch! Focusing on the problem your startup solves rather than the startup itself is a clever strategy to generate interest and intrigue. Thank you for sharing the resource on successful startup marketing. I'll definitely check it out!
    David Cagigas
    Content is king! Community is King! Communication is King! I believe in this.