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Mobilize for iOS — The messaging app for large groups and communities
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@adamslieb 😍😍😍
Thank you! We're so glad to hear that! Making the experience seamless for members is our 1st priority. I hope you'll like the new mobile app as much, it follows this approach too. Feel free to share with us any feedback you have! 🙏
Big fan of Mobilize's product and vision. I think the focus on mobile is really smart.
Question: Are you going to prioritize mobile over web now? Or maintain both equally?
@davidspinks Thank you! It means a lot coming from THE community guru!
To your question - we're going to maintain a balance between the Mobile and the Web products and to invest in both. The Mobile is designed to increased member engagement and participation and help admins manage their groups on the go. And we will continue to grow the admin capabilities of the Web product - investing in the community CRM, adding more analytics and dashboards, and continue upgrading our email outreach capabilities.
Concept is solid.
But the onboarding flow needs work. Login with FB should be login-and-done. Not FB authenticate, then email confirmation, then enter first, last, email, then prompt for a profile photo...
@roamandwander Thank you so much for this feedback! Yes, we and our dev team (@ronipoyas) totally agree, we're working on reducing these steps and streamlining the onboarding process 👍
Amazing product and great team. Congrats on the launch @sharon_savariego ! Can't wait to see whats next ✌️
@drdraagonius Thank Hillary! Please try to register again, we had a small hiccup earlier 😬 or feel free to contact me directly at sharon@mobilize.io anytime - I'd love to help!
Hi Everyone,
I'm Sharon, the founder of Mobilize. @benlang thank you for hunting us! ✌️
We’re super excited to launch Mobilize for iOS today. For the last 6 months, we’ve dedicated our entire dev and product team and teamed up with MetaLab—Slack’s design firm to build the ultimate large group messaging app.
While working on Mobilize web for the last 2.5 years, we’ve helped customers like Etsy, Microsoft, Docker and Prezi, and many others, grow their business communities, developer groups and ambassadors to thousands of people using Mobilize. We learned there is a huge need for mobile messaging solution for large groups and decided to focus all of our resources to launch this app.
What’s different about Mobilize for iOS:
1. Member Management: All your contacts are in one smart directory that includes registration forms and customizable profiles. It’s easy to organize members into subgroups for targeted communications.
2. Communication center: You can decide what's the right channel people will most likely reply to — whether it’s emails, SMS, polls, events or files (that's how our users get 75% open rate and >35% reply rate. Yes - you can see all these stats in the app)
3. Flexible Community Settings: Organized threads help you easily follow the conversation and go back to old threads. And it has robust permissions so you can make sure it's not a huge spammy feed.
We’re incredibly excited (and nervous… 😳) about this version - and want to make sure we’re making it perfect for you. So please - share any feedback you have.
Thanks for checking us out! 😍
Congrats on your launch. It seems like a great product (especially if Nir was part of it). I am interesting to learn how you helped the brands you mentioned. The biggest obstacle is to convince communities to download a new app just be a part of one community.
@yaniv_presler Hi Yaniv, I'll let the CEO chime in but if I may answer quickly you don't need to download anything to get the community to use the product and take advantage of some of the features over email.
@yaniv_presler Thank you!
I totally agree with the challenge to convince members to download an app or even login to anything! That's why we designed it so that members ** don't have to login ** to be part of the community. Whatever message is sent - they can get it and reply, vote and take action from anywhere they are - email, SMS, etc.
Regarding your question about our existing customers, Docker and Salesforce use Mobilize to manage their Product Beta and Developer groups - networks of over 2500 people that are all over the world. They use the product to organize multiple groups (influencers, top developers, experts, etc), communicate with them on the platform using email, events, etc to share updates about new releases etc. Etsy, Prezi and many others use it to manage their resellers and brand ambassadors - here's a video about Etsy's community:
Hi Sharon. Is this competing with Slack? You mentioned you used Slack's design team - does that mean you're partnering with Slack? Can you please give some more details about how this app works. Thanks, Omer
@omermolad Hi! Thanks for your question! We chose MetaLab since we love Slack UI and wanted to give our users the same quality of experience. We compliment Slack in use cases where you need to communicate in a more structured way (beyond chat) with bigger groups or external communities.
We're different from Slack in a few ways:
- The member directory with profiles helps you manage group members easily.
- Beyond chat, you can communicate also using email, event invites, and polls. These can be sent by email or sms and you can see track who saw your message.
- The feed is organized to threads so it will be easier to get back to a conversation and continue from where you left it.
Here @Mobilize, we use Slack to chat internally with our team. We use Mobilize when we need to communicate an update across teams and make sure they see and act on it. We also use it with our external groups - like our investors, Beta Product Program, Brand Ambassadors. 📢
We've a bunch of customers that integrated Mobilize and Slack and we're now working on a Zappier integrations to make sure both tools will play nicely together 😉
@sharon_savariego @mobilize Thanks Sharon. Got it. So you see the two apps as potentially complementary. Makes sense now. Two things in your answer stood out for me:
1. "you can see track who saw your message" ... this is a pain point not addressed by Slack and for me (as a founder and CEO) it's important to understand when people have read messages because then I don't have to be a pain in the ass and follow up 😀
2. "easier to get back to a conversation and continue from where you left it" ... I like it.
Good work, I'll check it out.
@omermolad @mobilize Glad to hear that Omer! feel free to send us any feedback once you check it out!
Cascadeur