Perspective - Pitches and proposals
p/perspective-pitches-and-proposals
How agencies write proposals and respond to pitches
Jon Darke
Perspective #14 - How to sell an MVP — MVP's; introducing, steering, controlling expectations
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Jon Darke
This week Jon and Dan talk about Minimum Viable Products (MVPs) and how they both use this as a sales tool. How to introduce an MVP to a client, how to steer a client asking for an MVP in the right direction, controlling expectations and changing how people think about what an MVP is supposed to achieve. There are a lot of challenges to do this properly so that your client has a greater chance of success, and you get more work from them as a result. Full details on the website http://www.perspective.fm/