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Launched on November 28th, 2017
#HowIBuy is a customer-centric series on how decision-makers buy. Dozens of interviews with C-Suite and executive buyers were conducted to learn more about the modern buyer. This is the first of the series and is entirely un-gated, free, no signup required content. Highly recommended for sales, marketing, customer success and revenue professionals.
I'm a big fan of how when you're on a website it will tell the relationships that I have there.
Definitely upgrading to the premium version and encouraging the team to get on it. Occasionally it can't find any insight on a person, but most of the time it pays off huge. It discovered an article that a prospect wrote which was the perfect entry point to start a conversation. I didn't have to go to google , it brought the information straight into outreach for me.
