I just received Hilma products today and I’m already a fan! The packaging and branding is beautiful. It feels like getting a little gift in the mail. What’s more, the products that I’ve tried so far (the immunity packet and the anti-indigestion pills) have truly helped on a day when PMS is real and just about everyone I know is sick. It feels good to know that I’m taking a natural product that’s actually backed by science. I don’t need to feel anxious about any weird additives- everything is right on the label. Excited to see how the products work long term and stand up to OTC stuff. So far, so very much less indigestion. Also, hell yes to female founders. 5 stars.