I've been following Thomas and Ariyh for over two years now, and his newsletter brought me so many insights, learnings, and overall value. I've often shared it around, and even got inspired for my own posts.
This playbook for e-commerce appears to be an evidence. It just makes so much sence, and I believe it'll be a tremendous source of value for people from the e-com industry.
Best of luck with this launch @thomas_mckinlay1!
