3 mistakes to avoid when editing video (learnt from my YouTube)
Business Marketing with Nika
25 replies
It is one year I have been active on YouTube interviewing founders.
With each episode, I do some f**k up. But never mind.
Even when you are about to do something in the future, learn from my mistakes. š
Those mistakes in my interviews:
š The spoken word is on mono instead of stereo.
š Too loud background audio effects.
š Too many visual effects.
You can also acquire it for your product promo video e.g. for the launch.
Additional things to product video (specifically when you want to promote product):
š¦ Show the product in use in the video.
š© Show face to create a human connection (aligning with persona).
ā
Along with that explain benefits/positive results for the user.
You can find me on YouTube if you would like to learn more about some good founders' tips. š (see comment)
Replies
Business Marketing with Nika
minimalist phone: creating folders
Feel free to connect with me here:
https://www.youtube.com/@busines...
Share
@busmark_w_nika Subscribed. :)
BTW, what tool do you use for edits? I am currently using DeScript.
minimalist phone: creating folders
@rohanrecommends Thank you! :) Do you mean for editing? I am fully in CapCut, for creating thumbnails Photopea + Figma. That's probably all what I use for editing :)
minimalist phone: creating folders
@sonu_goswami2 Thank you Sonu :)
You are right. Sound is even more important than video quality. A video with good audio and a low resolution is more likely to be watched than a video with top image quality but poor audio.
Some other tips that might help:
š¹ Use more than one angle for your shots
š” Watch a tutorial on proper lighting (key light, fill light, back light)
āļø Really cut out all uhm's and ehm's and pauses
As a creator, you are fighting for every millisecond of the viewer's attention span.
minimalist phone: creating folders
@federico_zuluaga_knorr All of those are pretty valid. Now, my space doesn't offer me to have more cameras (angles) but I would go for this, or at least, when I have an interview, there is a guest to "have those more shots".
Thanks for sharin :)
minimalist phone: creating folders
@yatheen_brahma You are welcome :)
It's a small detail, but so important when you want to make your video sound right.
minimalist phone: creating folders
First 5 sec. of any video should be the most flashy and engaging part of the video.
gives viewers enough intrigue to keep watching.
minimalist phone: creating folders
@ashworksmotion Hooks are important, especially in Shorts :)
@busmark_w_nika And in intro videos aswell
Great insights! I've definitely been guilty of overdoing visual effects myself. š Learning to balance visual interest with viewer focus is key. I'm curious to know how you've improved your audio quality since transitioning to stereo
Wow, the loud background effects are such a killer!
minimalist phone: creating folders
@johnnie_kuvalis audio is crucial, we do not fake it :D
@busmark_w_nika I just subscribed! Good points!
minimalist phone: creating folders
minimalist phone: creating folders
Such good advice! Those small details like mono sound and too much background noise can totally ruin an otherwise awesome video