How do you personalize on LinkedIn when promoting your professional brand? 🤔
Ghulam Abbas
10 replies
LinkedIn is filled with content that lacks a personal touch. In my opinion, it’s the difference between being just a basic profile and one that feels genuine. ✨
Do you feel like personalizing your content can significantly impact your professional presence?
Replies
Ulrica Storset@ulrica_storset
Yes, personalization is key to make it more interesting and relevant.
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Personalize by sharing unique insights, engaging with relevant content, and highlighting your skills aligned with industry trends to attract connections.
Absolutely, personalizing your content can make your professional presence more authentic and engaging. It helps you connect with others on a deeper level and stand out in a crowded space.
Furthermore you can share your actual story which defiantly helps
Definitely personalize your headline, summary, and content you share to highlight your unique skills and perspective. Mine mentions my specialty (AI) and a few fun personal facts to stand out. Also engage thoughtfully with others' posts to build genuine connections, not just promote yourself.
I try to share a mix of personal anecdotes, lessons learned, and tips that have worked for me. Authenticity is key - people can tell if you're just promoting yourself vs. genuinely trying to help others. I also recommend interacting a lot - comment on others' posts, join conversations, and share others' content to build real relationships, not just broadcast.
Personalization is sooo underrated esp on LinkedIn.
So yes! i think it is very important to have a human touch in your LinkedIn content.
Consistency is key for personal branding on LinkedIn. Post regularly about your niche topics, share insights and tips, and engage with others' content. Optimize your profile with a clear headline, summary that tells your professional story, and skills. Join relevant groups and follow thought leaders. The more you put yourself out there in an authentic way, the more your unique brand will shine through!
Of course, there's so much generic content on LinkedIn that even doing the bare minimum to produce nuanced or thoughtful content will help someone stand out.
It also depends on whether LinkedIn is the best platform to promote your professional brand through content. For engineers and technical people, I think X is a better platform, but to each their own. To me, LinkedIn often feels too "corporate."